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Food Trends: The Value of NuVal ™


I learned about NuVal on Facebook.  Laugh as you may but Facebook has really become a great community for Kindred Nutrition.  I find the greatest resources here and I am always delighted to share with colleagues, clients, and friends. 

For those of you who may have not heard of NuVal yet, it is a nutritional scoring system on individual foods.  The system was developed by nutrition and medical experts and simply provides a number score for all foods in your grocery store.  The scale is 1-100 and the higher the score the better the nutrition.

In my experience, teaching and learning nutrition labels is always challenging.  I have always craved an easier method and I believe this is the answer.  Let’s look at some of the examples shall we?  Many of our pantries may be lined with Sunshine Cheeze Its which have a NuVal score of 20. Would it surprise you that Old Fashioned Kettle- Cooked Cape Cod Chips 40% Reduced Fat has a NuVal score of 31?  How about breads?  Arnold Natural Flax and Fiber bread has a NuVal score of 48 verses Sara Lee Honey Wheat Bread Sandwich who has a NuVal score of 23.

At this point, the NuVal system is active in some chain grocery stores such as Price Chopper, Food City, United Supermarkets, and some others.  It does not look like it has hit the Maryland or DC Metro areas yet but there is an option to go to the site and suggest a store or chain.  Just go to www.nuval.com/Location/suggestions.  While you are there take a look at your site.  If you like it go to Facebook and make sure to like it as there are always great tips that come up on a daily basis.

For all my relatives and friends in the New York area, check it out at Price Chopper and let me know what you think.  Be well!
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Anonymous said…
It's also at King Kullen in New York.
March 12, 2011 at 12:33 PM
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